So who is Carter Gibson? He's a first time BIL speaker (and organizer!) who got heavily involved in social media, specifically Google+, during his time at the Ad Council. Within a few months Carter had amassed 35,000+ followers for his unique perspective on a variety of topics, most notably social media as an experiment in authenticity. He's a recent graduate of American University's Kogod School of Business in Washington, DC currently in his last semester for a second Bachelor's, this time in Film and Media Arts. He's the Community Manager for the Ad Council's United Way campaign and works as a career consultant back at his alma matter. He's looking forward to pursuing new opportunities upon (his 2nd) graduation in May.

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